KALTIMTARA.ID, TANJUNG REDEB – Pemerintah Kabupaten (Pemkab) Berau sangat serius dalam mendukung peningkatan indeks Usaha Mikro Kecil dan Menengah (UMKM). Sebab, sektor tersebut dinilai sebagai potensi yang mampu meningkatkan roda ekonomi daerah dan kreatifitas masyarakat.
Sebagaimana dalam UU Nomor 20 Tahun 2008, bahwasanya perlu dilakukan pemberdayaan UMKM secara menyeluruh, optimal, dan berkesinambungan melalui pengembangan iklim yang kondusif, kesempatan berusaha,dukungan perlindungan, dan pengembangan usaha seluas-luasnya.
Salah satu dukungan pemkab Berau yaitu melalui “Berau Tourism UMKM Center” yang resmi dibuka beberapa hari lalu, sebagai kawasan terpadu UMKM yang bakal menjadi pusat oleh-oleh terlengkap khas Kabupaten Berau. Di dalam kawasan terpadu itu nantinya bakal menyajikan produk-produk lokal asli Kabupaten Berau, mulai dari produk tekstil, kuliner, cindera mata, dan produk kearifan lokal lainnya.
Uniknya, pada lokasi sentra produk lokal UMKM itu, bakal menerapkan konsep “one stop shopping”, sehingga memungkinkan para wisatawan dapat berbelanja di satu tempat dengan memperoleh beragam jenis pilihan oleh-oleh maupun kerajinan asli dari Kabupaten Berau.
Bupati Berau, Sri Juniarsih menjelaskan, pendirian gedung sentra itu merupakan salah satu misi Pemkab Berau, yakni melaksanakan program peningkatan ekonomi masyarakat melalui pengembangan usaha berbasis pariwisata dan kearifan lokal.
“Misi itu kami integrasikan melalui dua program unggulan, yakni pembangunan kawasan terpadu, pusat seni, budaya, dan kreativitas, salah satunya melalui kawasan UMKM terpadu. Selain itu, kami juga tetap menyediakan fasilitas pembinaan, pelatihan, serta kredit lunak kepada pelaku UMKM,” katanya Bupati Kepada Kaltimtara.id, Kamis (14/7/2022).
Dirinya sangat mengapresiasi serta mendukung penuh rekan-rekan Berau Tourism. Dikatakannya, melalui kawasan terpadu UMKM ini tentunya akan membangkitkan kreativitas dan semangat berkarya para pegiat UMKM. Terutama dalam mengenali potensi kampung masing-masing dengan menambahkan iklim berusaha yang berkompetitif.
“Selain itu, kawasan terpadu ini juga dapat mendorong terciptanya nilai ekonomi yang bersumber dari ide dan inovasi masyarakat berbasis kearifan lokal. Tentu, ini dapat menjadikan Bumi Batiwakkal semakin dikenal di Indonesia hingga mancanegara sebagai destinasi wisata yang unggul dan berkualitas,” terangnya.
Untuk mewujudkan hal itu, Bupati pun menambahkan perlunya dukungan dan sinergitas dari segala pihak. Seperti organisasi perangkat daerah (OPD) terkait, Dekranasda Berau, stakeholder, dan termasuk unsur masyarakat.
“Kita harus bersatu padu memajukan sektor UMKM Berau. Kita promosikan UMKM center ini. Oleh karenanya, harus dibanggakan apabila kita mengenakan produk asli daerah,” tandasnya. (Adv)
Penulis : Rizal
Editor : Sofi
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